The information contained in this publication is provided as a public service and should not be construed or taken as professional or legal advice. While every effort has been made to ensure the information is as accurate as possible, and current as of the date of printing (listed on the last page of this publication), errors do occasionally occur. Since economic, investment, trade, and statistical data are subject to change without notice, readers are encouraged to visit www.ontarioexports.com / www.investinontario.com for the most current data and information. It is also highly recommended that readers verify any and all information for themselves.

Please note that the Government of Ontario does not assume and is not responsible for any liability arising from using or accessing any and all information or resources contained in this publication. Furthermore, the Government of Ontario does not assume any responsibility or liability for the contents and operation of any of the websites provided in this publication or from the linking to or the downloading of information or materials from any of the websites listed. Specific enquiries or comments should be directed to the organization, group or individual maintaining or responsible for said sites.

This guide has been designed to introduce Ontario firms, particularly small and medium-sized firms, to the fundamentals of export success and the resources available to them.

Exporting requires detailed thinking about the unique opportunities and challenges of foreign markets. Every company, every product and every service has its strengths and potential. This guide will help you analyse some of the key issues that you need to consider and offers practical advice for firms new to exporting and those wishing to expand their export programs.

The text is divided into two main parts: Part One focuses on "how to" and some of the fundamental components of successful exporting; Part Two lists a range of resources and organizations available to assist exporters. An Appendix provides further detailed information.

There are numerous programs, services and networks that can help you build a successful export program.

For more information please contact:
Trade Information Officer
Export Development Branch
Investment and Trade Division
Ministry of Economic Development and Trade
Hearst Block
900 Bay Street, 6th Floor
Toronto, ON M7A 2E1
Tel: +1-416-314-8200 Fax: +1-416-325-2766
Website: www.ontarioexports.com

The opportunities for Ontario companies in the export market are immense. The dismantling of trade barriers means that small and large companies alike are better able to participate in the global marketplace.

Ontario exporters have already demonstrated that innovation, creativity and careful marketing are key to giving their products a competitive edge in the global marketplace.

Ontario cars, phone networks, computer software and ready-to-eat entrees are all being exported with great success. Ontario companies can build on these trading successes by rigorously promoting their superior goods, skills and services to international customers.

Exporting requires detailed thinking about the unique opportunities and challenges of foreign markets. Every company, every product and every service has its strengths and potential. This guide will help you analyze some of the key issues that you need to consider and offers practical advice for firms new to exporting and those wishing to expand their export programs. The text is divided into three main parts:

Part I
Focuses on "how to" and some of the fundamental components of successful exporting.

Part II
Lists a range of resources and organizations available to assist exporters.

Appendix
Lists a range of resources and organizations available to assist exporters.